Everyone says you should start an online yoga business, but let's be honest—there's too much theory out there and not enough practical guidance.
So many promise to show you the way, but how can they lead you if they’ve never walked the path themselves?
- I began my yoga practice years ago, took my first steps as a yoga teacher in 2017, and started running my own classes and growing my business—all while still employed at a multinational company.
- I've never worked for any yoga studio; I decided to do it on my own.
- From day one, my business has done well; I managed to recover all my investments into yoga teacher training within a very short time, and it’s not just because of my asana skills—it’s all thanks to my corporate background and a solid grasp of the business world.
- Eventually, I left my successful corporate career to become a full-time yoga business owner.
- My journey is proof that with the right blend of passion and business acumen, you can turn your yoga dreams into a successful venture.
My Story: From Corporate Manager to Yoga Business Owner
Hey there! I’m Sviatlana.
While being a yogi for more than 11 years, I’ve also earned a double major in Economics and Management, and I’ve spent a decade at a top global company, leading projects and managing multinational teams while based in China (yes, I speak Mandarin fluently!), even though my roots are in Eastern Europe.
My experience includes handling large-scale projects comparable to those of giants like Microsoft, working with automation and robotic technologies, and tackling the challenging PMP certification exam from the Project Management Institute—believe me, it’s no walk in the park!
Now, I’m applying those skills to my yoga business, which has already grown and continues to thrive.
I’m thrilled to share this journey with you and help you gain a fresh perspective and the corporate know-how you need to start and grow your own yoga business.
I led an incredible team of over 100 people across multiple regions, managing projects for clients as big as Microsoft and working with the latest automation and robotics technologies. Then, I gave it all up...
to become a full-time yoga business owner. Thanks to my yoga knowledge and extensive business background, I was able to turn my yoga dreams into a successful venture.
Years in Global Business Management
Years of Yoga and Yoga Therapy Experience
Countries with Happy Yoga Clients
Teaching online and building your yoga business from the ground up can be challenging. It can feel overwhelming to know where to start or how to stand out in a competitive market. You might be:
Struggling to Choose a Niche & Find Clients:
Uncertain about which niche to focus on and how to attract clients.
Struggling with Building Your Online Presence:
Struggling to establish a strategic and engaging online presence.
Facing Challenges with Marketing & Promotion:
Uncertainty about how to effectively promote your services.
Navigating Yoga Industry Competition:
Are You Ready to:
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Be the CEO of your own yoga business and Discover Your Niche?
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Create a Clear Plan to reach your Financial and Business Goals?
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Build a Strong Online Presence that Attracts and Retains Clients?
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Explore Diverse Revenue Streams beyond just Launching Courses?
After completing the Yogipreneur 101 Program, you will have:
This course is a Yoga Alliance-registered Program and offers 30 CE hours upon Completion.
Here is What to Expect:
Module 1: Mindset Shift & Niche Identification
- Shift your mindset from yoga teacher to business owner by taking charge of your yoga business’s growth and success.
- Explore the growth of online yoga classes, identify your niche, and learn how to stand out in a crowded market.
- This module lays the foundation for building a successful online yoga business.
Module 2: Creating the Base for Your Yoga Business
- Start building a solid framework for your yoga business.
- Learn how to create a detailed business plan, set achievable goals, manage your budget, and define your business purpose.
- Focus on establishing a strong structure and strategic direction for a long-term success.
Module 3: Business 101: The Basics and Core Analytics
- Learn the basic business and financial terms that every yoga teacher needs to know.
- Understand essential concepts like simple accounting, budgeting, and how to plan effectively for your business growth—helping you feel confident with the numbers side of your business.
Module 4: Getting the Right Tools for Your Yoga Business
- Discover 25 free and budget-friendly web tools to help grow your yoga business.
- Learn about essential automation trends and marketing platforms, all tailored for beginners.
- Discover how to efficiently use these tools to streamline operations with minimal costs.
Module 5: Growing Your Online Presence and Creating Content
- Learn how to create engaging content that resonates with your audience and drives meaningful interaction.
- Covering social media posts, blogs, and videos; learn to how to be more productive, how to build a content calendar for a consistent and effective online presence.
Module 6: Growing Your Email List: Freebies & Lead Magnets
- This module will teach you how to create irresistible freebies that grow your email list, design eye-catching lead pages, write compelling blog posts to reach more people.
- Discover the secrets of running paid ads without spending a dime—yes, it's possible if you know how!
Module 7: Email Marketing Made Easy
- Get started with email marketing by building and managing your email list.
- Create newsletters and automated email sequences from scratch that keep your audience engaged.
- Master crafting effective subject lines and call-to-action strategies.
Module 8: Launching Your First Online Product
- Ready to launch your first online yoga product? Walk through each step, from planning and marketing to attracting customers and refining strategies after the launch.
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Learn to price and position your product to boost engagement and reach your audience.
Module 9: Starting and Growing YouTube Channel
- Learn how to set up and grow your YouTube channel from scratch.
- Cover the end-to-end process from filming to publishing yoga videos.
- Get a deep dive into YouTube analytics and a TubeBuddy tutorial to help you grow your channel.
The program is structured to ensure your success:
✅ 8-Week Program: A complete journey for building and scaling your yoga business.
✅ 8 Weekly Group Live Zoom Sessions: Live lectures and interactive discussions on key topics.
✅ Weekly Assignments: Practical tasks to apply knowledge and ensure progress.
✅ Collaboration and Buddy Work: Partner with someone for joint exercises, brainstorming, and best practice sharing.
✅ Exclusive Facebook Group Community: Engage with peers, share experiences, and get extra support in our dedicated group.
✅ Daily Mentorship and Support: Receive daily guidance and support to tackle obstacles and stay motivated.
✅ Final Q&A Live Zoom Session: Join a final Q&A session to clarify any questions and solidify your learning.
Done-for-You Resources to Kickstart Your Success:
✅ Ready-to-Use Yoga Business Plan Template - Value: $149
✅ Ready-Made Yoga Business Analytics Dashboard - Value: $197
✅ Collection of Free and Budget-Friendly Web-Based Tools for Yoga Business Startup - Value: $97
✅ Email Marketing Templates for All Phases: Pre-Launch to Post-Launch - Value: $249
✅ Customizable Canva Templates Collection for Instagram Posts & Reels - Value: $97
✅ Checklists + Printable Workbook - Value: $75
Total Value of Ready-Made Content for You: $864
Don’t miss out on these Additional Perks! Get Exclusive Bonuses.
One-on-One 75 Min Individual Coaching Session - Value $297
Get personalized support to overcome challenges and move forward confidently. Available to all participants.
Weekly Task Planner & Productivity Tracker - Value $50
An Excel form designed to help you stay on top of weekly tasks and boost your productivity.
YouTube Analytics Made-for-You Template - Value $149
Track and analyze your YouTube performance effortlessly.
Ready-to-Use Yoga Challenge Blueprint - Value $149
A complete plan for launching and managing your yoga challenges.