How to Choose the Right Yoga Business Coach

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If it wasn’t for my corporate business background, my online yoga business would have failed from day one. Thanks to my deep business knowledge and a decade of experience running multinational million-dollar projects, I was able to kick-start my journey the right way. But I know many yoga teachers struggle when transitioning from teaching to running a business. That’s where a yoga business coach makes a difference.

Why Yoga Teachers Need Business Coaching

Most yoga teachers enter the industry because they love yoga and want to help others—but passion alone isn’t enough to build a sustainable career. The reality is that teaching yoga and running an online yoga business require two very different skill sets. Understanding the art and business of teaching yoga is essential if you want to succeed long-term. A business coaching for yoga teachers program can provide clarity, structure, and a roadmap to help you scale effectively.

How to Grow Your Yoga Business: Common Challenges You Might Face

Figuring out how to grow your yoga business isn’t always easy. As a yoga teacher, you might face challenges like:

Digital marketing for yoga can feel overwhelming, with multiple platforms to manage.
Many teachers struggle with how to promote online yoga classes effectively.
Pricing is tricky—should you focus on corporate yoga pricing or individual sessions?
Choosing the best platform to teach yoga online can be confusing with so many options.
Teaching online comes with its own challenges, from hosting classes on Zoom to building an attractive and effective website for yoga teachers.
Attracting clients and making sales without feeling “salesy.”

Without a clear yoga business plan and a roadmap, these challenges can hold you back from reaching more students and creating a sustainable income.

The Role of a Business Coach in Your Success

A yoga business coach or a holistic business coach helps bridge the gap between your yoga passion and building a successful, sustainable business. Whether it’s learning how to grow your yoga business, becoming an online yoga teacher, finding new yoga niche ideas, mastering yoga digital marketing, creating an online yoga course, or setting up an effective pricing structure, the right coach will equip you with the strategies and mindset shifts needed to turn your passion into a thriving career.

By investing in business coaching for yoga teachers, you gain more than just knowledge—you receive support, accountability, and proven strategies that accelerate your growth, so you don’t spend years figuring it all out on your own.

Download Yoga Business Plan Template

How to Find the Right Business Coach for Your Yoga Business: Key Qualities to Look For

Finding the right yoga business coach is a crucial step in growing your yoga career. The right coach will help you bridge the gap between your yoga passion and a thriving, sustainable business. But with so many options available, how do you find the right business coach? Here are the key qualities to look for:

Experience in both business and the yoga industry – A coach with expertise in both yoga and business can provide well-rounded strategies that align with your goals.
A proven record of building a successful yoga business – The best yoga marketing coach will have firsthand experience in growing their own thriving yoga business, making them qualified to guide others. Testimonials, success stories, and real-world results showcase their ability to help yoga teachers achieve sustainable growth.

How to Choose the Right Yoga Business Coach: A Guide to Business Coaching for Yoga Teachers

Alignment with your values and teaching philosophy – If you prefer a mindful, holistic approach, working with a holistic business coach who understands your style will make a difference.
Practical and actionable guidance, not just theory – Many coaching programs focus on concepts, but you need someone who provides real strategies, whether it’s about how to promote online yoga classes, create a yoga business plan, or set up corporate yoga pricing.
Support for both online and offline business models – Whether you're running personal yoga classes online, choosing the best platform to teach yoga online, or structuring your pricing for private or corporate yoga sessions, your coach should guide you through different business models.

When looking for a business coaching program for yoga teachers, take the time to research, ask for testimonials, and schedule a consultation to see if the coach aligns with your vision. A strong coach won’t just give advice—they’ll help you implement strategies that take your yoga business to the next level.

10 Red Flags to Watch Out For When Choosing a Yoga Business Coach

Not all business coaching for yoga teachers is created equal. Be cautious of:

No understanding of the yoga industry – A coach should know the realities of teaching yoga, from student engagement to yoga marketing and pricing models.
No passion for yoga – If they don’t understand the heart of yoga, they won’t know what students truly need or how to help you grow.
Never built anything in the yoga business – A coach should have hands-on experience, whether it’s running an online yoga business, teaching, or creating a yoga business plan.
Coaches with no real business experience – A strong coach should have a proven record of building a successful yoga business or experience working with corporates or large clients.
Lacking knowledge of modern technologies and automation – Growing an online business requires knowledge of yoga digital marketing, automation tools, and the best platforms for teaching yoga online.
Showing no real interest in your business – A great coach should be just as passionate about your success as you are.
Overpromising way too much, way too soon – If they guarantee instant success, be cautious. Building a sustainable yoga business takes time and effort.
No proper website or social media presence – A credible coach will have a structured website, a weekly blog, and active social media presence, regularly sharing free value and insights.
No focus on mindset and confidence – Business success isn’t just strategy; a great coach helps you build confidence and shift your mindset from yoga teacher to entrepreneur.
Pushy or high-pressure sales tactics – A true holistic business coach focuses on real value, not just trying to sell you into endless coaching programs.

Take your time to research and find a holistic business coach who truly understands your vision and supports your growth.

Different Types of Business Coaching for Yoga Teachers

When choosing business coaching for yoga teachers, you’ll come across various coaching options depending on your needs and budget:

Personal Business Coaching and Group Programs – Personalized guidance or a structured group learning experience? One-on-one business coaching offers tailored support, while group yoga business programs provide community learning and networking.
Online Courses and Mentorship Programs – Self-paced yoga business courses allow you to learn at your own speed, while mentorship programs offer direct feedback and accountability.
Mastermind Groups and Community-Based Coaching – Connect with like-minded yoga entrepreneurs in a business mastermind group, where you can exchange insights, support, and strategies.

One on one yoga business coaching and group yoga as business programs are considered the most popular and effective, often structured as 8- to 20-week programs with a clear framework and approach. Which one is better?

One on One Yoga Business Coaching

Personalization: Tailored specifically to your business goals, teaching style, and unique challenges.
Support Level: High-touch coaching with direct feedback and step-by-step guidance.
Accountability: One-on-one accountability with a coach who tracks your progress.
Investment: Higher cost for personalized attention.
Pace of Learning: Moves at your own speed with focused guidance.

Group Yoga as Business Program

Personalization: Offers general business strategies that apply to most yoga teachers, with less focus on individual needs.
Support Level: Moderate support through group discussions, shared insights, and Q&A sessions.
Accountability: Shared accountability within the group, but less individualized attention.
Investment: Lower cost, making it more budget-friendly.
Pace of Learning: Follows a structured schedule that may not always align with your personal pace.

How to Find and Evaluate the Right Yoga Business Coach

Not all coaches are the right fit. Use these steps to find one that aligns with your vision:

1. Where to Look – Search on google, social media, referrals from other yoga teachers, podcasts, industry events, and business coaching directories.

2. Questions to Ask Before Hiring:

What’s your experience in both business and the yoga industry?
Have you built a successful yoga business yourself?
What’s your coaching style—strategic, hands-on, or mindset-focused?
Do you offer yoga digital marketing and automation support?
Can I see testimonials and case studies from past clients?

3. Checking Testimonials and Case Studies – A reputable business coach will have real success stories, video testimonials, and before-and-after results of their clients’ growth.

4. See What They Offer as Freebies and How Valuable the Information Is – A good coach shares valuable insights even before you invest in their program.

Taking the time to research will ensure you find the right business coach who supports your journey in growing a profitable yoga business.

So, there you have it—a proper guide on how to find the right yoga business coach and why having one can be a game-changer for your success. The right support can save you years of trial and error, giving you the tools and confidence to grow your yoga business with clarity.

If you're ready to take your yoga business to the next level, join my Yogipreneur 8-week program—where you’ll master everything from choosing your yoga niche and writing a business plan to building a strong online presence and attracting the right clients.

Your Next Steps:

✅ Work with me — but only if it’s the right fit. Join the Online Yoga as Business Individual Coaching Program: a fully personalized experience where we focus on your goals, strategy, and growth. This is an application-based program. Click here to submit your application.

✅ Join my Yogipreneur 101 Program, an 8-week group coaching journey with live sessions, designed to empower yoga teachers with the knowledge, strategy, and tools to build and scale a thriving yoga business. Check the schedule here.

✅ Download a FREE Guide '25 Ideas for Reaching $10,000 Monthly as a Yoga Teacher' with automated Yoga Business Excel Planner & Calculator.

✅ Grab my Done-for-You Yoga Business Plan Template—an easy-to-fill-in framework designed to guide you step by step, plus a 95+ page guidebook to support your journey. Perfect for yoga teachers ready to treat their passion like a real business.

✅ Find me on Instagram, I'd love to chat with you!

Stay Blessed! Stay Inspired!

Namaste!

Sviatlana Y.